THE USE OF ENGLISH-LANGUAGE FOOD VLOGS IN TEACHING MODERN ENGLISH

Abstract

The article explores the use of English-language food vlogs as an innovative tool in teaching modern English. It analyzes the advantages of integrating authentic video materials into the learning process, focusing on their impact on developing listening skills, expanding vocabulary, and enhancing cultural awareness of English-speaking countries. Food vlogs offer students a unique opportunity to familiarize themselves with different accents, speech styles, and contemporary vocabulary actively used by native speakers. All this fosters not only language skills but also communicative and creative abilities. Using food vlogs in the English language teaching helps create a dynamic and motivating environment that enhances the effectiveness of language acquisition. Additionally, the research shows that such media products shape modern gastronomic trends and influence food consumption culture, facilitating the interaction between language, culture, and culinary trends in the virtual space. In food vlogs, vloggers often express frustration or excitement to highlight their emotions and impressions of the cooking process. They use a humorous tone, add personal comments and advice, making the content more emotionally engaging. Examples of such popular channels include You Suck at Cooking, Jamie Oliver's channel, and Babish Culinary Universe. Notably, some recipe videos communicate solely through visuals, without spoken words, relying only on video captions.